ACF Fields Debugging:
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The brief:
Kita is the carbon insurance specialist and wanted to develop a strategy to highlight the value of insurance to key stakeholders. This included building trust for their pioneering proposition.
What we did:
Conducted stakeholder interviews to understand perceptions and needs
Developed a strategic communications framework
Created key messaging for different audience segments
Advised on content strategy and thought leadership opportunities
One learning:
In new markets like carbon removal, establishing trust is paramount. Our work helped Kita bridge the gap between traditional insurance concepts and innovative climate solutions.
“The Climate Agency bring a huge amount of experience which is a huge time saving benefit.”
